AMVCA’s eleventh version to carry on Might 10

The Africa Magic Viewers’ Alternative Awards (AMVCA), a premier celebration of African movie and tv, is ready to return for its eleventh version on Might 10, 2025, with 28 awards honoring the trade’s brightest abilities.

This was disclosed by Busola Tejumola, Govt Head of Content material and Channels, West Africa, MultiChoice, at a press convention in Lagos on Thursday.

“The AMVCA has develop into a beacon of excellence. “Celebrating the vibrancy and variety of African storytelling, we’re excited to as soon as once more open the doorways for gifted creatives throughout the continent to showcase their outstanding work to the world,” Tejumola stated.

This 12 months’s awards will likely be divided into two main segments: non-voting classes, which acknowledge craftsmanship and technical excellence, and public voting classes, which permit audiences to find out key winners.

• A panel of trade professionals will adjudicate 18 classes, specializing in behind-the-scenes disciplines that form the cinematic expertise.
• The remaining 10 classes will likely be determined by the general public, giving followers a direct position within the final result.
• Among the many notable adjustments for the upcoming version is the introduction of a brand new class, “Finest Music Rating,” which acknowledges composers and music professionals whose work enhances the storytelling in movie and tv.

Extra insights

The nominee bulletins are scheduled for March 23 to be broadcast throughout all Africa Magic channels at 7:00 p.m. Viewers will be capable to forged their votes instantly after the announcement through the official AMVCA web site.

The primary occasion, set for Might 10, guarantees to be a spectacle of African leisure, bringing collectively main filmmakers, actors, and trade stakeholders.

The ceremony will likely be broadcast stay throughout the continent on Africa Magic channels, extending its attain to thousands and thousands of viewers.

Femi Odugbemi, Head Choose of the AMVCA, emphasised the awards’ continued dedication to excellence because the African movie trade evolves.

“As an trade, we’re consistently rising,” Odugbemi stated. “The expectations of filmmakers, audiences, and stakeholders proceed to rise, and the AMVCA is dedicated to evolving with them. This 12 months, we’re responding to invaluable trade insights and reinforcing our dedication to enchancment.”

On the introduction of “Finest Music Rating,” Odugbemi famous that the class seeks to spotlight the artistry of composers and musicians whose work elevates the emotional depth of productions.

“With this class, we have fun the artistic professionals whose artistry brings genuine and lucid experiences to our productions,” he stated.

What we all know

• The Africa Magic Viewers’ Alternative Awards (AMVCA), established by MultiChoice in 2013, is one in all Africa’s most prestigious honors in movie and tv.
• The inaugural ceremony occurred on March 9, 2013, in Lagos, Nigeria, and was broadcast stay throughout 50+ nations.
• Devoted to recognizing excellence in African storytelling, the AMVCA celebrates filmmakers, actors, and technical professionals whose work shapes the trade. Every version options non-voting classes judged by trade consultants and public-voting classes, the place audiences resolve the winners. Eligible entries embrace movies and TV sequence that premiered within the previous 12 months.

Because the AMVCA approaches its eleventh version in Might 2025, anticipation is excessive. Whereas submissions are actually closed, consideration shifts to the nominee bulletins and the upcoming ceremony, which stays a significant cultural occasion, spotlighting Africa’s rising affect in international leisure.